These efforts more than doubled the CBS properties’ Facebook Fans by 7.8 million (to 15 million-plus), resulting in 2 million-plus Amazon Affiliate clicks (and more than $41K in sales) within a 10-month period.
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For CBS Home Entertainment, I implemented creative content strategies to grow the social media presences of more than 70 iconic properties (e.g., Star Trek, The Honeymooners, I Love Lucy, The Brady Bunch).